Metal Packaging Europe is the unified voice of manufacturers and suppliers of the metal packaging industry.

  • We represent their interests towards policy makers and, as a knowledge partner, are dedicated to constructively contribute to EU policies relevant to our industry.
  • We advise our members on European political developments and facilitate knowledge sharing to agree on a unified industry approach.

Our Role.

  • Advocacy: We represent the industry’s perspectives, ensuring that policymakers understand the significance of metal packaging in the Circular Economy.

  • Advisory: We keep our members informed about European political developments and facilitate knowledge sharing to foster a unified industry approach.

Communications

We communicate about the benefits of metal packaging in a consistent and dynamic way to brand owners, retailers and consumers across Europe.

Monitoring

We monitor the environmental performance of metal packaging and develop sustainability thinking, including position statements and commitments.

Best Practices

Our expert technical commissions develop good practice guidelines to enhance the industry’s reputation for safety and reliability, ensuring members’ compliance with technical and legal standards.

Research

We commission and distribute research demonstrating the advantages of metal packaging.

Partnerships

We liaise with other industry associations to develop global messaging that matches our customers’ requirements.